www.tellanf.com
The brand known for its shirtless male models also happens to have a great name.
I’ve always like the Abercrombie and Fitch name, and here is its unique origin story.
David Abercrombie started the first Abercrombie in 1892 as a hunting and sporting good store, partnering with Ezra Fitch to start the chain, hence the name Abercrombie & Fitch.
Although their names meshed well together, the two men did not.
Abercrombie wanted to only sell professional upscale equipment to outdoorsmen, while Fitch wanted to broaden the store’s appeal to the general public, so they had frequent arguments, although the store still flourished under the two’s ownership.
Abercrombie ended up leaving in 1907, and Fitch continued leading the brand to success until he had to retire. Then the future leaders brought the company downhill until it finally collapsed in 1977.
Limited brands purchased the brand in 1988 and Mike Jeffries came in to transform the image so it was now a store that sold high-end youth and young adult apparel.
It seems to have hit its sweet spot as a youth apparel company, and today, it is a multi-billion dollar company and continues to grow.
TellAnF
The above pic is me with a shirtless male model, very consistent with their image and marketing strategy, in an Abercrombie store in Hong Kong.
Jeffries’ marketing has been very successful.
His ironic tactic?
To put barely clothed young models on all image advertisements, selling AnF’s clothing by showing pictures of people barely wearing clothes.
He also has made some controversial statements about the store’s cool brand, and how it only markets to the popular, the thin, and the attractive, to maintain its exclusive image.
Jeffries thoughts on attractiveness and how it plays into the store’s marketing strategy:
“It’s almost everything. That’s why we hire good-looking people in our stores. Because good-looking people attract other good-looking people, and we want to market to cool, good-looking people. We don’t market to anyone other than that,”
Well, here I am inside the store, so I beg to differ 😉 I actually like their clothes because they fit me better than many other brands. I’ve always been small, but I’m probably not their ideal client in terms of being “cool or especially good looking”. However, I like the way the clothes fit so I still wear them sometimes, LOL.
Abercrombie hires attractive people to help sell their clothes as part of their marketing strategy. Does it work?
Tell them your opinion in the www.tellanf.com survey when you get a chance to take it. For more survey details keep reading.
They also market to the “popular” and “cool kids” which has also earned them some backlash from the press. Jeffries comments:
“In every school there are the cool and popular kids, and then there are the not-so-cool kids,” he told the site. “Candidly, we go after the cool kids. We go after the attractive all-American kid with a great attitude and a lot of friends. A lot of people don’t belong [in our clothes], and they can’t belong. Are we exclusionary? Absolutely.”
The store didn’t use to carry larger sizes, to back up Jeffries’ exclusionary marketing tactic, but now in 2013 due to backlash from the public, they started to stock a few larger sizes.
The tellanf.com survey is there to make sure they get the public’s opinion and don’t alienate too many people.
The store still strives to make its customers happy, as it continues to grow and gain market share. Keep reading to find out more and how to take the TellAnF survey for yourself.
www.tellanf.com Survey Prizes
Prize: $10 off your next $50 or more purchase
tellanf.com Survey Details
Prize | $10 Off $50 |
Purchase Required? | Yes |
Entry Method | Online |
Survey Dates | Ongoing |
Entry Limit | None |
How To Take The TellAnF.com Survey
- Buy something at an Abercrombie
- Go online to http://www.tellanf.com/ and choose your language
- On the next page, enter the validation code from your receipt to continue
- Answer all survey questions
- Congrats, at the end you will receive your code that you can use for $10 off your next Abercrombie purchase of $50 or more
www.tellanf.com Survey Homepage
The TellAnF homepage is classic black and off-white with the option to choose your survey language, either English or Spanish:
TellAnF Survey Rules
- Must make a purchase to be eligible for survey
- Must keep your receipt in order to access the online TellAnF survey
You’ll see this on the back of your receipt, which has the basic survey prize listed.
See details at end of survey and on your receipt for additional official rules and conditions
Contact Abercrombie
Phone: 1 (866) 681-3115
Want more free stuff from surveys?
The Home Depot survey is great because you will be entered into a cash sweepstakes which is always fun.
Take a peek at the Nike survey where you will get a free $10 gift card just for filling it out.
Contents
102 thoughts on “www.tellanf.com ― Take Abercrombie® Survey ― Get $10”
Bien
Okay
cool
Good sale
Good
Ok
Beautiful
shirts are very comfortable
Benissimo!
GREAT SERVICE
Very enjoy shopping ina&f
Great service
Very helpful
Great service
Excellent service
Buenas compras
Great service
Excellent service with great attitudes!
Muy bien atendidos por su personal
Muy buen servicio
Good!
Que
Great job.
Excellent service!
Very good brand with affordable prices
Diana great service
Great prices
Great service
Great prices
me encanta todo el personal amable y lo rico que huele la tienda
Excellent service
Hola la tienda es muy linda
Pretty cloths
Excellent service
I love
i like shopping at you guys store is the best 🙂
Great service very helpful
Great service
i love it
Good
Excellent service and very good collection
Chic quality
I love it. Good store and great service..
Good quality
I loved it great deals
Great service
Very nice workers
Muy bien
Love it
Bien
Great service
I love the store!!nice and hardworking staff
Great service
Cannot do the survey!
Very good service
Abercrombie always has the latest styles and a size that fits well, thank you Jennifer at store #10943 for being so helpful and polite
Problem in the cash register requiring 40 minutes of wait.
like the quality of material
Cannot do the survey
Try again, http://www.tellanf.com just fixed it!
I am very thankful for this brand. The style of the clothes,the smell and the vibe at the store is something all of the vintage teens like! I am very happy with everything I get at your store!
Mein lieblings Laden !!!
Mein Liebliengsladen!!
Danke siawash
I absolutely satisfied for this brand and I am satisfied for the customer service given by Harold @ the store in downtown Vancouver… great job.
Very good quality. Our family are the fans of A&F
Good store
i am very happy purchase a jogger pants good looking also prices is cheap
Good goods but staff should look around and help customers.
Ir always an experience to buy with you. I love your things
Muy bien!! Thanks Amanda!!
i am happy very good quality
Good clothes
excellent quality
good quality
I like this brand but all Jeans shrink after a few washes
I love their quality. They have been having major sales every now and then!
Vitor was a great staff!
Good service
Good service
buying through the website, very easy and a great experience
Good service
ANF products is really good
return service was very nice !
Love for my kids
Excellant service by Amanda R at Northshore Mall
Great Quality
Unique
Workers were very nice and helpful
Great place to shop for my kids!!!
Awesome store, great customer service!!
Great Quality.
very good
Very professional and great customer service. Kareema went above and beyond my expectations.
Your female sales staff Kimberly in the Brandon Mal store is a credit to your company.
Very professional, friendly and extremely helpful
Great costumer service. Plus you find awesome deals for kids when it comes to searching for an outfit.
The female cashier Reila in the Abercrombie & Fitch Store in the Eaton Centre is very friendly and professional. So your clothes suit me perfect, I have to say!
Comfortable cotton shirts and last long
Good!
Great store to shop for friends and family ! Thank you
Great prices and they had a lot to choose from.
Great prices.
Amazing service right when I walked in got asked if I needed help and was available to get my everything I needed less than 10 min