Wives can convince their husbands to do pretty much anything. True or False?
In the case of Burlington, definitely True.
In the early 1900s, Monroe Milstein worked a full time job while his wife also spent her time working as a librarian.
That sneaky wife though, since he earned a full-time income from his job, she put all the money she earned into savings.
Then, in 1924, she convinced her husband Monroe to use all the money she’d been saving over the years to open the first Burlington Coat Factory.
What a little trickster! Imagine if they had both continued slogging away at their 9-5s for the rest of their life.
We would all have no affordable place to buy all the stuff we need for our homes.
In all honesty, if she was a trickster, I would say we could all use some more tricksters in our lives.
Even though the store started out with the longer name Burlington Coat Factory, they later shortened the name to simply Burlington, making it more inclusive since they sell a lot more than coats, and easier to say out loud.
When Monroe and his wife started the store in 1924 they sold only women’s coats and kids suits, hence the original name that included the word “Coat”.
The Burlington part of the name came from the town in New Jersey where they started the store, and it just sort of stuck.
As the store grew, it started offering everything you can think of, instead of just coats, which were its original offering.
Due to relationships with suppliers, Burlington is able to offer brands and designer clothing at discounted prices, all the way up to 65% off what other major stores charge.
Since starting from the small town of Burlington in New Jersey, the store has grown to over 600 locations in the US and Puerto Rico, while still headquarted in its New Jersey home base.
The company tries never to close a store, which is an interesting way to do business. I would say it is better to cut your losses and run when in a bad situation, but apparently the strategy has been successful for Burlington.
In 2006 it was purchased by Bain Capital for $2.06 Billion.
Burlington continues to grow and expand today. To keep improving for customers, it likes to collect customer feedback to better its experience and processes for customers.
In exchange for taking the survey and giving feedback, you will be entered into their monthly drawing sweepstakes with a chance to win $1,000 Burlington gift card.
BurlingtonFeedback Survey Prizes
- Entry into sweepstakes with the chance to win a $1,000 BCF gift card
Take The BurlingtonFeedback.com Survey
You can help BCF out by taking their feedback survey, and in exchange they’ll enter you in their sweepstakes, where there is a chance to win every month, so don’t forget to enter monthly.
No purchase needed to enter the survey
NO matter how you enter, through survey or email, you may only enter the sweepstakes 1 time per monthly sweepstakes period
Enter online through survey
- To enter online through the survey you’ll need to make a Burlington purchase
- Save your receipt
- Go online to the survey site
- Answer all questions
Congrats, you’re entered into the sweepstakes
Enter online through email – NO PURCHASE NECESSARY
- You may enter online through email without making a purchase
- Write an email including your name address and phone number
- Put “Burlington Stores Survey Sweepstakes Entry” in the subject line
- Send the email to: [email protected]
- Congrats, you’re also entered into the sweeps to win $1,000 gift card
MAX 1 entry via survey or email per monthly sweepstakes period
www.burlingtonfeedback.com Survey Homepage
When you land on the survey homepage, here’s what you’ll see:
- No purchase needed to enter the survey
- Monthly winner drawings
- Must be a US, Puerto Rico, or Canadian resident (excluding Quebec)
- Must be 18 or older to enter
Phone: 1 (855) 355-2875
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