SurveysSweepstakes – Take Official Loblaws® Survey – Win $5,000 or $1,000

The original Loblaws opened in Toronto, Canada in 1919. It was called Loblaw Groceterias.

It was a self-serve grocery model, new at the time, and its popularity exploded in tune with its crazy explosive growth.

In just a decade, 70 stores had already opened in Ontario.

The chain keeps expanding South, ending up America in New York State, complete with a Buffalo, NY American headquarters.

first loblaws

By the time it has grown into Chicago, the current Loblaw president tells the more dangerous city Cicago owners that if the store is held up at gunpoint they should just give the robber the money.

By 1939, they have taken “Groceterias” off the name, and just Loblaw is left as we know it today.

1949, Loblaws keeps innovating, adding in air conditioning to keep shoppers healthy and cool in their stores, and adding in “magic doors” that open for the customer without having to touch them.

inside loblaws

Sadly in 2006 the store had its first loss in over 20 years. It had to try to resolve supply chain issues and get its profit back up. In 2007 it was profitable again.

The Loblaw scandal, which involved two other companies, was that it participated in a bread price fixing scandal from 2001-2015.

To try to calm down angry customers, it offered $25 giftcards and was also sued in a lawsuit recently after.

Try to help keep it afloat by offering your feedback at You could win a sweepstakes prize as well. Prize

Prize: (1) $5,000 grand prize drawn monthly and (1) one million PC Optimum points worth ARV $1,000

Monthly Prize ARV = $6,000 Details

Survey PrizeSweepstakes Entry
Sweepstakes Prize$5,000 or $1,000 ARV Points
Purchase Required?No
Entry MethodOnline, Mail, Phone
Entry Limit1 per month
Prize Limit1 per month

How To Enter The Sweepstakes

NOTE: For the online and mail in entries, you are entering the regular sweepstakes and the PC Optimum sweepstakes. The email address you provide must match your PC Optimum email for you to be eligible for the PC Optimum prize.

Enter Online – Purchase Required

  1. Make a purchase at a Loblaws
  2. Go online to
  3. Fill out all required fields to complete survey
  4. Now you’re entered

Enter By Phone – Purchase Required

  1. Make a purchase
  2. Call the Interactive Voice Response (“IVR”) number at 1-877-234-2322

**NOTE: The IVR survey entries do not count toward the 1 million PC Optimum points prize and are not eligible for this prize due to technical limitations.

Enter By Mail – No Purchase Necessary

  1. Write your name, email, address, phone number, and the words “Loblaws Inc. Customer Satisfaction Survey” on a 3″x 5″ piece of paper
  2. Mail this paper in a sealed, stamped and hand addressed #10 envelope to the following address:

    Loblaw Companies Limited Customer Satisfaction Survey, Ipsos Limited Partnership, 160 Bloor Street East, Suite 300, Toronto, Ontario M4W 1B9.


  • Your mail-in entry needs to be postmarked by the end date of a Monthly drawing period to be eligible for that draw date and be received by the sponsor by the 10th day of the month following the last day of the Monthly contest period
  • 1 entry max per outer stamped envelope
  • Non-conforming entries will not be eligible Homepage

The Loblaws homepage is set on a black background. It has a rotating upper banner and offers 4 language options to take the survey. Pick your language to start the survey: Survey Rules

  • By entering, an entrant agrees to be bound by all contest rules
  • No purchase necessary
  • Must be a Canadian resident
  • Must be age of majority or older in your province or territory where you live
  • Must be a registered PC Optimum member before the monthly draw ends to be eligible for the points prize
  • Any employees, or anyone affiliated with the company or sponsor are not eligible, and neither are family or household members of affiliates
  • Entries will not count if they are late, illegible, incomplete, damaged, irregular, mutilated, forged, garbled or mechanically or electronically remade
  • Limit winning 1 prize per monthly drawing period
  • Only first eligible entry per person is considered in the drawing

Read the full rules here

Contact Loblaws

Contact Online

Mailing Address:

Loblaw Companies Limited
1 President’s Choice Circle
Brampton, Ontario, L6Y 5S5
Attention: LCL Customer Relations Centre

Phone support:

Weekdays From 8:30 AM – 05:30 PM
Ontario: 1-800-296-2332
Quebec: 1-800-567-8683

5 thoughts on “ – Take Official Loblaws® Survey – Win $5,000 or $1,000

  1. I didn’t see anything that was for Super Store, entered my code number which is 122818 151008 824 0152 where it said Loblaws, however when I put in the # 824 they said it was not correct, and I checked my number 3 times. Is Loblaws and Super Store affiliated? Kind of disappointed that my code number didn’t work!

  2. Great customer service..Shopping at the Valu-mart isn’t a chore, the store is attractive & CLEAN. Staff is helpful AND pleasant AND professional. as a volunteer for the local ( Manitouwadge) Food Bank it’s important to stretch every loonie & toonie to the MAX… so shopping the flyer for specials is vital & being able to phone in our orders & knowing it will be ready for us to pick up is such a time saver It is apparent that these new owners , the McNeil’s are what all merchants SHOULD be…. engaged in their community , kind, approachable & just good people.

  3. Codes don’t work for your survey contest. The fourth set of numbers only has 3 numbers on several of my receipts. Previously there were 4 numbers. I have thrown some away because I was mad, but I do still have 3 of them that do not work and many, many others that I have entered into the contest. It is just in the past couple of days that the codes have changed and do not work.

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